

TAX HIKE
KEVIN
Brazoria County can't afford

The Local Property Tax Hustle
Local governments are getting more and more of your tax dollars every year due to the broken property appraisal system in Texas. This has allowed local politicians, like Kevin Cole, to claim that they’ve “lowered property tax rates” when in FACT he’s increased your property taxes. The metric to look for is what the “No-New-Revenue” (NNR) tax rate is calculated at and whether the local government has adopted at or below that rate. Any tax rate adopted above the NNR tax rate is a TAX INCREASE even if the adopted rate is lower than the last year’s rate.
What is a No-New-Revenue Tax Rate?
The No-New-Revenue (NNR) tax rate is the rate the taxing unit needs to generate about the same amount of revenue they received in the previous year if the rate was applied to the same amount of properties in both years. If property values rise, the NNR tax rate will go down and vice versa.

EVERY YEAR
KEVIN COLE HAS INCREASED TAXES
FOR THE PAST 3 YEARS


Take a look at your tax bill

That's a
20% increase
in 3 years!
2023-2024 Fiscal Year
NNR rate: 0.551675 per $100
Adopted rate: 0.6554 per $100
+7.9%
TOTAL TAXES COLLECTED ABOVE PRIOR YEAR
2024-2025 Fiscal Year
NNR rate: 0.599536 per $100
Adopted rate: 0.635 per $100
+7.1%
TOTAL TAXES COLLECTED ABOVE PRIOR YEAR
2025-2026 Fiscal Year
NNR rate: 0.619439 per $100
Adopted rate: 0.63 per $100
+5%
TOTAL TAXES COLLECTED ABOVE PRIOR YEAR


That's a
20% increase
in 3 years!

PEARLAND HAS THE
HIGHEST PROPERTY TAX RATE
COMPARED TO SIMILAR-SIZED CITIES IN THE REGION
Kevin Cole likes to compare Pearland's tax rate to smaller cities in Brazoria County, but let’s compare his record on taxes to similar-sized cities in the Houston region:

Pearland
Population: ~130K
Tax Rate: 0.63 per $100
Sugar land
Population: ~110K
Tax Rate: 0.358827 per $100
League City
Population: ~118K
Tax Rate: 0.36355 per $100
Pasadena
Population: ~150K
Tax Rate: 0.45655860 per $100
conroe
Population: ~115K
Tax Rate: 0.4272 per $100
PEARLAND EVEN HAS HIGHER PROPERTY TAXES THAN THE LIBERAL-RUN CITY OF HOUSTON:
Houston
Population: ~2.4M
Tax Rate: 0.51919 per $100

Brazoria County
can't afford Kevin Cole







